Engage, communicate, inspire
We create design solutions for brand, print and screen. Our belief is that effective design is clear, functional, and timeless.
Carousel helps businesses identify what they are trying to achieve and develops a creative solution that works. Our design team doesn’t want to create something that just looks pretty, it absolutely has to produce results and allow you to build meaningful relationships with your customers.
Brand identity – helping you to stand out from the crowd.
It all begins by really getting to know you and your values and creating a unique experience around them. We understand that your brand is what defines you in the marketplace. It’s not just a logo and colours, but what people think and feel about you as soon as they hear your company name.
Carousel not only has the resources to create a recognisable brand identity, but we can also develop your brand with research to give you direct customer feedback.
A simple and distinct logo is invaluable. As with your brand, a visual identity is not just a logo but a combination of elements that work together. Our design process is to research, learn, and analyse your company, product, and audience. We’ll deliver an identity that represents you, adaptable from social media to billboards. To ensure consistency across all of your marketing communications, we’ll create a set of visual identity guidelines for you and your team to follow.
Tone of voice, and the power of words
How you communicate is just as important as what you communicate. Engaging copy is part of our strategy and Carousel’s in-house copywriters can expertly craft the right tone of voice to communicate your story in an imaginative, original way.
We create content that captures the essence of your brand and makes your customers want to listen.
Customers want to know your story and feel a connection with you. It’s critical to be able to communicate who you are in a clear and compelling way to develop a relationship. Carousel works with you to find the most effective way to tell your brand’s story.
We’re experienced and have the resources to research your brand and give you direct customer feedback.
Design in line with strategy
We recognise the importance of planning and strategy and we will work with you to plan, develop and implement your marketing calendar. We don’t believe in a one-size-fits-all and we won’t try to sell you something you don’t need. Before we decide on marketing materials, we identify the core message, the size and nature of your target audience and how you will communicate with them.
When it comes to the creative, we always look for the big picture. Our skill-set means we can adapt and fit solutions to your brief and budget.